Innovation. We hear this word being thrown about regularly, but what does it mean to you, and just how far does your business embrace it?
Whatever your business, whether you’re an agent, a conveyancer or a mortgage advisor, we’re all guilty of sitting in one of six categories:
- Innovator
- Early adopter
- Early majority
- Late majority
- Laggard
- Sloth
Whatever category we fit-in, it’s entirely dependent upon our acceptance of technology innovation.
For example, if you’re an innovation, you’re most likely to be responsible for driving change, while as an early adopter, you’re likely to be at the forefront of accepting, experimenting and testing the change.
The majority of us will either fall into the early majority or late majority sections, and therefore being accepting of innovation, but embracing the change once the concept has been proven.
Coming-up behind are then the laggards and sloths, therefore those who have no choice but to have innovation forced upon them.
With this in mind, just where does your business fit in the drive for innovation?
Does you agency, for example, create the demand for new technology solutions? Are you likely to be the first in-line to test any new technology solutions, giving you the first-to-market advantage within your area? Or perhaps you may sit-back and wait for the demand to be generated before taking-on new innovations? Maybe your firm or agency would rather stick with what works, rather than taking on the challenge of getting to grips with new innovative creations and ideas.
We all have our own place of comfort in the drive for innovation, but why not make the step today and opt for an innovative tool like no other. Boost your business with MoveIT by your side. Email us [email protected].
